About
A commercial team for creators and brands.
TERCZA is an influencer marketing agency. We give creators commercial representation on their brand partnerships, and we run influencer campaigns for brands who want their marketing to work harder.
Our focus is the commercial side: casting the partnerships, negotiating the terms, handling usage rights, and running campaigns through to delivery. Creators keep creating. Brands get a partner who keeps every deal moving and reports on the return.
Why we built TERCZA
We built the agency we wanted to work with.
We came to TERCZA from inside the industry, after years running campaigns for brands and deals for creators across the UK and beyond. The work became our craft: the casting, the pricing, the negotiation at the end of a long email thread. We love the detail of it.
That is why the agency exists. Brands get a team that treats their campaign as our own reputation at work. Creators get representation that fights for their rate and thinks past the next post. We built TERCZA to deliver that standard to both, on every deal.
What we stand for
Our core values.
We pride ourselves on our values and on the standard of service we deliver. Every campaign and every deal runs on these five.
This industry runs on trust. We price deals fairly, we tell creators and brands the truth about a fit, and we protect both sides of every partnership. Our reputation is the whole business.
We back the creators we represent for the long run, and we treat a brand's campaign as our own. The deals worth doing are the ones both sides want to run again.
You see what we see. Every fee, every term, and every number on a campaign stays open to the people it affects. When you ask where something stands, we show you.
Attention is easy to buy and hard to convert. We judge a campaign by what it returns, not by vanity metrics, and we steer every deal toward an outcome that holds up in the numbers.
We hold every part of the service to the same bar: the casting, the content, the contracts, the reporting. Clients come to us for a standard of work, and keeping that standard is how we keep clients.